OUR STANDARD
The 0% Standard™ — what this product excludes
- 0% industrial seed oils
- 0% synthetic fragrance
- 0% hexane
- 0% phthalates
- 0% parabens
- 0% triclosan
- 0% sodium lauryl sulfate
- 0% propylene glycol
- 0% silicones
- 0% petroleum derivatives
EVERY INGREDIENT, EXPLAINED
What's in the bottle
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Golden Jojoba Oil (unrefined)Sebum-mimetic carrier
INCI: Simmondsia Chinensis Seed Oil
Sourcing: First-press, unrefined. Not cosmetic-grade refined.
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Olive SqualaneBio-identical skin lipid
INCI: Squalane
Sourcing: Olive-derived, not sugarcane-fermented.
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Meadowfoam Seed Oil (unrefined)Stability anchor
INCI: Limnanthes Alba Seed Oil
Sourcing: Unrefined, cold-pressed.
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Prickly Pear Seed Oil (unrefined)Antioxidant concentrate
INCI: Opuntia Ficus-Indica Seed Oil
Sourcing: Cold-pressed from Moroccan or Tunisian harvests.
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MCT Oil (C8/C10)Base carrier oil
INCI: Caprylic/Capric Triglyceride
Sourcing: Coconut-derived, fractionated.
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Sea Buckthorn CO₂ ExtractOmega-7 source
INCI: Hippophae Rhamnoides Fruit Extract
Sourcing: CO₂-extracted, not solvent or hot-press.
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Natural Bakuchiol (99%)Retinol-equivalent active
INCI: Bakuchiol (Psoralea Corylifolia)
Sourcing: 99%+ purity, seed-extracted.
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d-alpha TocopherolAntioxidant (vitamin E)
INCI: Tocopherol
Sourcing: Natural d-alpha, not synthetic dl-alpha.
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Essential Oil Blend (Bergamot, Geranium, Rosemary)Light natural scent
INCI: Bergamot Peel Oil, Geranium Flower Oil, Rosemary Leaf Oil
Sourcing: Each oil individually listed. No bergaptene (reformulated bergamot).
How to use
THE TIMELINE
What to expect
HOW WE COMPARE
Same category. Different formulation philosophy.
| Product | Size | Price (USD) | Per unit (USD) | What's inside |
|---|---|---|---|---|
| Crème de La Mer Moisturizing Soft Cream | 60ml | $350 | $5.83 | Mineral oil, petrolatum, algae ferment |
| Tata Harper Rejuvenating Serum | 30ml | $250 | $8.33 | 20+ ingredients including seed oils |
| Vintner's Daughter Active Botanical Serum | 30ml | $195 | $6.5 | Grape seed oil base, 22 botanicals |
| Augustinus Bader The Serum | 30ml | $265 | $8.83 | 36-ingredient peptide-led water-based serum |
| Biossance Squalane + Rose Oil | 30ml | $72 | $2.4 | Sugarcane squalane + rose oil, 2 ingredients |
| Bio Gold — Bio-Identical Skin Lipid Serum | 30ml | $84 | $2.8 | Nine ingredients. Zero seed oils. Zero petroleum. |
USD prices converted at 1 USD = 32 THB (April 2026 rate).
