{"title":"Rituals","description":"\u003cp\u003eDesigned daily systems. The full ritual, at a lower per-bottle cost.\u003c\/p\u003e","products":[{"product_id":"the-essentials-set","title":"The Essentials Set","description":"\u003cp\u003e\u003cstrong\u003eTwo daily basics. Both 0% Standard.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA clean mouth and clean underarms shouldn't require a chemistry degree. The Essentials Set replaces the two products you reach for without thinking — and that's exactly the point.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat's inside\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMagnesium Deodorant\u003c\/li\u003e\n\u003cli\u003ePrimalDent Mineral Tooth Powder\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWhy this set\u003c\/strong\u003e — The smallest possible upgrade with the largest daily impact. Two products, one switch, no compromise.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSave ฿110 when bought together.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003eTwo daily basics, both 0% Standard\u003c\/h3\u003e\n\u003cp\u003eThe Essentials Set is the two products almost everyone uses every day — deodorant and toothpaste — replaced with clean-formulation versions that meet The 0% Standard. The smallest possible upgrade with the largest daily impact: two products, one switch, no compromise.\u003c\/p\u003e\n\u003ch3\u003eWhat's in the set\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eMagnesium Deodorant Spray\u003c\/strong\u003e — Zechstein magnesium chloride in a fine spray, no aluminium, no propylene glycol, no synthetic fragrance, no triclosan, no parabens. Two pumps under each arm, lasts the full day. Thai FDA-registered (No. 90-1-6900014120).\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePrimalDent Mineral Tooth Powder\u003c\/strong\u003e — Four-ingredient tooth powder: bentonite clay, sodium bicarbonate, Ceylon cinnamon, and steam-distilled peppermint essential oil. No fluoride, no SLS, no glycerin, no artificial sweeteners, no foaming agents. One pinch on a damp brush, twice a day.\u003c\/p\u003e\n\u003ch3\u003eWhy these two together\u003c\/h3\u003e\n\u003cp\u003eDeodorant and toothpaste are the two cosmetics that almost everyone uses every day, almost without thinking. They're also two of the most common entry points for parabens, sulfates, aluminium, and synthetic fragrance into the body. Replacing them with cleaner versions is the highest-impact swap most people can make — and the easiest one to stick to, because nothing in the daily ritual changes except the bottle you reach for.\u003c\/p\u003e\n\u003ch3\u003eThe 0% Standard\u003c\/h3\u003e\n\u003cp\u003eBoth products meet the same fourteen exclusions as the rest of the line. No SLS, no parabens, no synthetic fragrance, no PEGs, no phthalates, no silicones, no propylene glycol, no fluoride, no triclosan, no aluminium, no artificial colour, no formaldehyde donors, no mineral oil, no animal testing.\u003c\/p\u003e\n\u003ch3\u003eMade in Thailand\u003c\/h3\u003e\n\u003cp\u003eFormulated by Mike Green in Bangkok. Manufactured at MSRI (Medical Science and Research Innovation Institute), Prince of Songkla University, Hat Yai. Same facility, same standard, every batch.\u003c\/p\u003e\n\u003ch3\u003eVolume and shelf life\u003c\/h3\u003e\n\u003cp\u003eMagnesium Deodorant: 100ml glass bottle, approximately 8–10 weeks at daily use. PrimalDent: 40g jar, approximately 6 weeks at twice-daily use. Save ฿110 versus buying separately.\u003c\/p\u003e\n\u003ch3\u003eThe guarantee\u003c\/h3\u003e\n\u003cp\u003eBoth products carry the standard 30-day PrimalBasics Guarantee. Open them, try them, and if they don't work for you, return them for a full refund with free return shipping inside Thailand.\u003c\/p\u003e","brand":"PrimalBasics","offers":[{"title":"Default Title","offer_id":53965196296502,"sku":null,"price":970.0,"currency_code":"THB","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0884\/2208\/9014\/files\/pb-bundle-essentials-set_a39421c9-c4cf-492d-a796-d47f6c19c214.jpg?v=1779189150"},{"product_id":"the-shave-duo","title":"The Shave Duo","description":"\u003cp\u003e\u003cstrong\u003eBefore the blade. After the blade.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA great shave is two moments — the glide and the recovery. Run both and your skin reads as healthier for the rest of the day.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat's inside\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBio Glide — Pre-Shave Glide Concentrate\u003c\/li\u003e\n\u003cli\u003eBio Recovery — Post-Shave Recovery Concentrate\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e — Glide before. Recover after. Works with any razor.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSave ฿190 when bought together.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003eThe minimum protocol that changes the shave\u003c\/h3\u003e\n\u003cp\u003eYou don't have to upgrade the razor to upgrade the shave. Bio Glide before the blade and Bio Recovery after the blade improves the result of any razor — Gillette cartridge, single-blade safety, electric. The Shave Duo is the smallest possible intervention that actually changes the outcome.\u003c\/p\u003e\n\u003ch3\u003eWhat each part does\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eBio Glide — Pre-Shave Glide Concentrate\u003c\/strong\u003e — Five drops on damp skin, work through the beard, then shave. Reduces the friction that causes razor burn, helps the blade catch hair instead of skin, and rinses cleanly without residue.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBio Recovery — Post-Shave Recovery Concentrate\u003c\/strong\u003e — Applied after towel-drying. Sodium-PCA and ceramide-class lipids rebuild the barrier the blade just disrupted. The redness and tightness fade in minutes instead of hours.\u003c\/p\u003e\n\u003ch3\u003eWhy these two together\u003c\/h3\u003e\n\u003cp\u003ePre-shave glide and post-shave recovery work on different problems. Glide is mechanical — it changes how the blade interacts with skin in the moment. Recovery is biochemical — it changes what skin does for the next eighteen hours. Doing only one leaves money on the table; doing both compounds.\u003c\/p\u003e\n\u003ch3\u003eHow to use with any razor\u003c\/h3\u003e\n\u003cp\u003eWorks with cartridge razors, single-blade safety razors, and electric shavers. Damp skin → 5 drops Bio Glide → shave → rinse → towel dry → Bio Recovery. Total added time: under 30 seconds.\u003c\/p\u003e\n\u003ch3\u003eThe 0% Standard\u003c\/h3\u003e\n\u003cp\u003eBoth products meet The 0% Standard. No SLS, no parabens, no synthetic fragrance, no PEGs, no silicones, no propylene glycol, no mineral oil, no animal testing. Founder-formulated in Bangkok, manufactured at MSRI (Medical Science and Research Innovation Institute), Prince of Songkla University.\u003c\/p\u003e\n\u003ch3\u003eVolume and shelf life\u003c\/h3\u003e\n\u003cp\u003eBoth bottles are 30ml concentrates. At daily use, each lasts approximately 10–12 weeks. Save ฿190 versus buying separately.\u003c\/p\u003e\n\u003ch3\u003eThe guarantee\u003c\/h3\u003e\n\u003cp\u003eBio Glide and Bio Recovery both carry our extended 60-day Bio-Active Guarantee. Empty bottles included. If it didn't work for you, return it.\u003c\/p\u003e","brand":"PrimalBasics","offers":[{"title":"Default Title","offer_id":53965197017398,"sku":null,"price":1790.0,"currency_code":"THB","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0884\/2208\/9014\/files\/pb-bundle-shave-duo_deeb1f4d-1bda-481a-90bb-a7904d461978.jpg?v=1778493832"},{"product_id":"the-bio-active-daily","title":"The Bio-Active Daily","description":"\u003cp\u003e\u003cstrong\u003eCleanse and restore. The simplest daily protocol that actually changes skin.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eTwo products, twice a day. The minimum effective dose of the full Bio-Active routine — designed to be the version you'll actually do.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat's inside\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBio Clean — Moisture-Lock Cleansing Oil\u003c\/li\u003e\n\u003cli\u003eBio Gold — Bio-Identical Skin Lipid Serum\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWhy this duo\u003c\/strong\u003e — Bio Clean lifts oxidative buildup without stripping the barrier. Bio Gold rebuilds the lipid structure your skin loses with every wash. Together they're the smallest routine that still moves the needle.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSave ฿390 when bought together.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003eThe smallest routine that actually works\u003c\/h3\u003e\n\u003cp\u003eSkin care fails when the protocol is too complicated to do every day. Bio-Active Daily is the minimum effective dose: two products, twice a day. It is the version of skincare you'll actually finish — and finishing is the point.\u003c\/p\u003e\n\u003ch3\u003eWhat each part does\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eBio Clean — Moisture-Lock Cleansing Oil\u003c\/strong\u003e — Five to seven drops on dry or damp skin, massaged in for 20 seconds, then emulsified with water and rinsed. Removes the day without stripping the barrier. Use morning and night.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBio Gold — Skin Lipid Serum\u003c\/strong\u003e — Three to four drops on damp skin after cleansing. Squalane and ceramide-class lipids that match what your skin produces naturally. Press in, don't rub.\u003c\/p\u003e\n\u003ch3\u003eWhy this duo is enough\u003c\/h3\u003e\n\u003cp\u003eMost skin issues — tightness after cleansing, dull look by mid-afternoon, fine-line crepe around the eyes — are downstream of one root cause: the skin's lipid layer is being washed off faster than it's being replaced. Bio Clean cleans without accelerating that loss. Bio Gold replaces what was lost. Two products, one problem, twice a day.\u003c\/p\u003e\n\u003ch3\u003eWho this is for\u003c\/h3\u003e\n\u003cp\u003eThis is the routine for the person who tried the ten-step regimen and stopped after week three. Or for the person who has never used skincare and wants to start with something defensible. Or for the partner of someone who already uses the Bio-Active System and wants a smaller version that doesn't fight the bathroom counter for space.\u003c\/p\u003e\n\u003ch3\u003eThe 0% Standard\u003c\/h3\u003e\n\u003cp\u003eBoth products meet The 0% Standard — no SLS, no parabens, no synthetic fragrance, no PEGs, no silicones, no propylene glycol, no mineral oil, no animal testing. Fourteen non-negotiable exclusions across every formula.\u003c\/p\u003e\n\u003ch3\u003eMade in Thailand\u003c\/h3\u003e\n\u003cp\u003eFormulated by Mike Green in Bangkok. Manufactured at MSRI (Medical Science and Research Innovation Institute), Prince of Songkla University.\u003c\/p\u003e\n\u003ch3\u003eVolume and shelf life\u003c\/h3\u003e\n\u003cp\u003eBoth bottles are 30ml. At twice-daily use, the Daily duo lasts approximately 10–12 weeks. Save ฿390 versus buying separately.\u003c\/p\u003e\n\u003ch3\u003eThe guarantee\u003c\/h3\u003e\n\u003cp\u003eCarries our extended 60-day Bio-Active Guarantee. Return at any point in the first sixty days — empty bottles accepted — for a full refund. If two products twice a day didn't change your skin in sixty days, we want it back.\u003c\/p\u003e","brand":"PrimalBasics","offers":[{"title":"Default Title","offer_id":53965197148470,"sku":null,"price":3790.0,"currency_code":"THB","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0884\/2208\/9014\/files\/pb-bundle-bio-active-daily_afd3d155-7294-4748-8e33-d43e5f96961b.jpg?v=1778493782"},{"product_id":"the-pro-shave","title":"The Pro Shave","description":"\u003cp\u003e\u003cstrong\u003eThe razor. The glide. The recovery.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe complete single-blade shave, in one purchase.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat's inside\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePrimalGlide Apex Pro — single-blade safety razor\u003c\/li\u003e\n\u003cli\u003eBio Glide — Pre-Shave Glide Concentrate\u003c\/li\u003e\n\u003cli\u003eBio Recovery — Post-Shave Recovery Concentrate\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWhy this system\u003c\/strong\u003e — Single-blade pressure. Pre-shave glide. Post-shave recovery. Each component multiplies the effect of the others. Built to be your daily shave, not a trial run.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSave ฿480 when bought together.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003eWhy a complete shave system\u003c\/h3\u003e\n\u003cp\u003eMost shave failures aren't blade failures. They're \u003cem\u003econdition\u003c\/em\u003e failures. The skin wasn't prepared before the blade arrived. The barrier wasn't rebuilt after the blade left. A single-blade razor with a glide oil before and a recovery serum after is a different shave entirely from a single-blade razor on its own.\u003c\/p\u003e\n\u003cp\u003eThe Pro Shave is the complete protocol — Apex Pro single-blade razor, Bio Glide pre-shave concentrate, Bio Recovery post-shave concentrate — bought together so you can commit to the routine, not test pieces of it.\u003c\/p\u003e\n\u003ch3\u003eWhat each part does\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePrimalGlide Apex Pro\u003c\/strong\u003e — Solid 316L stainless steel safety razor, 90g, knurled grip. One blade, exposed at the angle the skin actually needs. No cartridge tug, no skin-bunching strips.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBio Glide — Pre-Shave Glide Concentrate\u003c\/strong\u003e — A few drops on damp skin before the blade. Reduces drag, lifts hair off the surface, and gives the blade a clean path. Your shave stops being something you do \u003cem\u003eto\u003c\/em\u003e your skin and becomes something you do \u003cem\u003ewith\u003c\/em\u003e it.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBio Recovery — Post-Shave Recovery Concentrate\u003c\/strong\u003e — Applied after rinse. Calms post-shave inflammation and rebuilds the lipid layer the blade just disrupted. Skin looks better the next morning, not just the next hour.\u003c\/p\u003e\n\u003ch3\u003eThe 0% Standard\u003c\/h3\u003e\n\u003cp\u003eEvery product in the Pro Shave system meets The 0% Standard — fourteen non-negotiable exclusions across the line. No SLS, no parabens, no synthetic fragrance, no phthalates, no PEGs, no fluoride, no triclosan, no aluminium, no propylene glycol, no mineral oil, no silicones, no artificial colour, no formaldehyde donors, no animal testing.\u003c\/p\u003e\n\u003ch3\u003eHow long it lasts\u003c\/h3\u003e\n\u003cp\u003eApex Pro is built for decades. Bio Glide and Bio Recovery are 30ml concentrates — each lasts roughly 10–12 weeks at daily use. A bundle save of ฿480 plus a single shipment instead of three.\u003c\/p\u003e\n\u003ch3\u003eThe guarantee\u003c\/h3\u003e\n\u003cp\u003eBio-Active products carry our extended 60-day guarantee — return them even empty if they didn't work for you. PrimalGlide Apex Pro carries the standard 30-day PrimalBasics Guarantee.\u003c\/p\u003e","brand":"PrimalBasics","offers":[{"title":"Default Title","offer_id":53965197345078,"sku":null,"price":2990.0,"currency_code":"THB","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0884\/2208\/9014\/files\/pb-bundle-pro-shave_49607bb8-f4f5-442b-8868-f13cb194cf4e.jpg?v=1778493694"},{"product_id":"the-bio-active-system","title":"The Bio-Active System","description":"\u003cp\u003e\u003cstrong\u003eThe full Bio-Active line.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eCleanse, restore, glide, recover — every step of the daily ritual, in one bundle, at the maximum saving.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat's inside\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBio Clean — Moisture-Lock Cleansing Oil\u003c\/li\u003e\n\u003cli\u003eBio Gold — Bio-Identical Skin Lipid Serum\u003c\/li\u003e\n\u003cli\u003eBio Glide — Pre-Shave Glide Concentrate\u003c\/li\u003e\n\u003cli\u003eBio Recovery — Post-Shave Recovery Concentrate\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWhy this system\u003c\/strong\u003e — Face care morning and night. Shave protocol, fully covered. The bundle for someone who's ready to commit to the line, not test it.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSave ฿670 when bought together.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003eThe complete Bio-Active line in one purchase\u003c\/h3\u003e\n\u003cp\u003eThe Bio-Active System is the four-product Bio-Active line bundled together at the maximum saving. Cleanser, lipid serum, pre-shave concentrate, post-shave concentrate. Face care morning and night. Shave protocol fully covered.\u003c\/p\u003e\n\u003cp\u003eThis isn't a sampler. It's the version you buy when you've decided to commit to the routine, not test it.\u003c\/p\u003e\n\u003ch3\u003eWhat each part does\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eBio Clean — Moisture-Lock Cleansing Oil\u003c\/strong\u003e — Used as your face wash, morning and night. Dissolves oxidative buildup, SPF residue, and atmospheric grime without stripping the barrier. Emulsifies on contact with water.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBio Gold — Skin Lipid Serum\u003c\/strong\u003e — Applied to damp skin after cleansing. Squalane plus ceramide-class lipids that mirror the skin's own composition. Restores what cleansing and the day remove.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBio Glide — Pre-Shave Glide Concentrate\u003c\/strong\u003e — Five drops before the razor. Reduces friction and razor burn. Works with any blade.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBio Recovery — Post-Shave Recovery Concentrate\u003c\/strong\u003e — Applied after the shave. Calms inflammation and rebuilds the barrier the blade disrupted.\u003c\/p\u003e\n\u003ch3\u003eHow they work together\u003c\/h3\u003e\n\u003cp\u003eBio Clean and Bio Gold are the morning-and-night ritual — clean then restore, twice daily. Bio Glide and Bio Recovery are the shave protocol — protect before, repair after. Together they cover every step where skin loses lipids: cleansing, environmental exposure, and the blade.\u003c\/p\u003e\n\u003ch3\u003eThe 0% Standard\u003c\/h3\u003e\n\u003cp\u003eEvery Bio-Active product meets the same fourteen exclusions: no SLS, no parabens, no synthetic fragrance, no PEGs, no phthalates, no silicones, no propylene glycol, no mineral oil, no fluoride, no triclosan, no aluminium, no artificial colour, no formaldehyde donors, no animal testing.\u003c\/p\u003e\n\u003ch3\u003eMade in Thailand\u003c\/h3\u003e\n\u003cp\u003eFounder-formulated by Mike Green in Bangkok. Manufactured by the Medical Science and Research Innovation Institute (MSRI) at Prince of Songkla University in Hat Yai, southern Thailand. Same facility, same quality standard, every batch.\u003c\/p\u003e\n\u003ch3\u003eVolume and shelf life\u003c\/h3\u003e\n\u003cp\u003eEach product is a 30ml concentrate. At twice-daily use for the face products and daily use for the shave products, the System covers approximately 10–12 weeks of full ritual. Save ฿670 versus buying separately, with a single shipment.\u003c\/p\u003e\n\u003ch3\u003eThe guarantee\u003c\/h3\u003e\n\u003cp\u003eThe Bio-Active System ships with our extended 60-day Bio-Active Guarantee. Empty bottles included. If the line didn't work for you, return it for a full refund.\u003c\/p\u003e","brand":"PrimalBasics","offers":[{"title":"Default Title","offer_id":53965198950710,"sku":null,"price":5490.0,"currency_code":"THB","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0884\/2208\/9014\/files\/pb-bundle-bio-active-system_6b356c0d-64cc-46f2-86be-ffd53fea3776.jpg?v=1778493624"}],"url":"https:\/\/www.primalbasics.com\/collections\/rituals.oembed","provider":"PrimalBasics","version":"1.0","type":"link"}